HELWIT Nicotine Pouches
HELWIT nicotine pouches are made in Sweden by Yoik, at a factory near Växjö that runs on power from the hydro plant next door. The brand launched in 2021 and joined Imperial Brands in September 2026. We list seven HELWIT products, all slim: Mint and Cola X Strong, Peppermint #4, Wintermint #3 and three CONCEPT fruit flavours, from 3.5mg to 7.5mg per pouch. They are tobacco-free, so HELWIT snus is the search people use rather than what is in the can. Pick HELWIT if you want moderate strengths with well-made mint and fruit flavours.
About HELWIT
HELWIT launched in 2021 and is made by Yoik at Gransholms Bruk, near Växjö in southern Sweden. The factory takes its electricity from the hydropower plant next door, and the cans are made from tall oil, a pine by-product that HELWIT says is ISCC certified and fossil free. In September 2026 Imperial Brands, which already owns Skruf, bought Yoik Group and the HELWIT brand.
The pouches are tobacco-free, made with cellulose fibre, water, salt, flavourings, sweeteners and nicotine. HELWIT snus is a common search but not an accurate label; our snus vs nicotine pouches guide explains why.
HELWIT core range vs HELWIT CONCEPT
The core range covers mint and cola. CONCEPT is where HELWIT trials new flavour combinations at lower strengths, and the popular ones can graduate into the main range. Our CONCEPT flavours are Watermelon, Strawberry and Raspberry Liquorice. Every HELWIT pouch we sell is slim, with 20 to a can and a 10g net weight.
HELWIT strengths
HELWIT keeps nicotine strength moderate, from 3.5mg CONCEPT pouches to 7.5mg X Strong, and the slim pouches are discreet under the lip. Our nicotine pouch strength guide shows where those numbers sit against other brands.
| Strength | Nicotine per gram | HELWIT products |
|---|---|---|
| 3.5mg | 7mg/g | CONCEPT Watermelon #2, CONCEPT Raspberry Liquorice #2 |
| 4.5mg | 9mg/g | CONCEPT Strawberry #3, Wintermint #3 |
| 6mg | 12mg/g | Peppermint #4 |
| 7.5mg | 15mg/g | Mint X Strong, Cola X Strong |
HELWIT flavours
Mint
| Flavour | Taste | Strength |
|---|---|---|
| HELWIT Mint X Strong | Soft spearmint and peppermint blend, fresh and lightly sweet | 7.5mg |
| HELWIT Peppermint #4 | Ice-cold peppermint and menthol | 6mg |
| HELWIT Wintermint #3 | Wintergreen and mint, long lasting | 4.5mg |
Cola and CONCEPT fruit
| Flavour | Taste | Strength |
|---|---|---|
| HELWIT Cola X Strong | Classic cola | 7.5mg |
| HELWIT CONCEPT Strawberry #3 | Sweet, fragrant strawberry | 4.5mg |
| HELWIT CONCEPT Watermelon #2 | Intensely sweet watermelon | 3.5mg |
| HELWIT CONCEPT Raspberry Liquorice #2 | Sweet raspberry balanced by dark liquorice | 3.5mg |
Who is HELWIT for?
- People who want moderate strength. Nothing here goes above 7.5mg. If you want more, Skruf now sits in the same group and goes stronger.
- Mint drinkers with a preference. Soft mint, icy peppermint and wintergreen cover three different kinds of mint.
- Flavour explorers. CONCEPT is where the unusual combinations live, like raspberry with liquorice. FUMI is another Swedish brand with lighter fruit options.
- Buyers who care how a product is made. The hydro-powered factory and tall oil cans count in HELWIT's favour.
Buy HELWIT nicotine pouches in the UK
We list seven HELWIT products across the core range and CONCEPT. Every order comes with free next-day UK delivery. Stock up on one product and the price drops: 5% off 5 or more cans, 10% off 10 or more and 15% off 20 or more. You earn reward points on every order as well. We sell to adults only and check age, so you must be 18 or over to buy.
HELWIT FAQs
Who makes HELWIT nicotine pouches?
Yoik, at Gransholms Bruk near Växjö in Sweden. Imperial Brands bought Yoik Group in September 2026.
Is HELWIT snus?
No. HELWIT pouches are tobacco-free nicotine pouches. Snus contains tobacco.
What is HELWIT CONCEPT?
HELWIT's test range for new flavours. Popular ones can move into the main range.
How strong is HELWIT X Strong?
7.5mg per pouch (15mg per gram), the strongest HELWIT we stock.
Has HELWIT Menthol #4 been replaced?
Yes. Peppermint #4 is the direct replacement, with the same ice-cold flavour at 6mg.
Warning: This product contains nicotine. Nicotine is an addictive substance. For adults 18+ only.



















